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Customer Profile

Midea believes in humanizing technology. It provides solutions for smart homes, building technology, industrial technology, robots and automation, and digital innovation sectors, enabled by the joint forces of 53 years of manufacturing excellence and global leading robotic and automation technologies. Over the past five years, Midea has invested nearly CNY45 billion in R&D (accounting for over 3.5% of its annual revenue). It has 28 R&D centers and 34 major production bases around the world, serving about 400 million users in more than 200 countries and regions. The group carries a diverse range of brands, including Midea, Little Swan, Toshiba, WAHIN, BUGU, Comfee, Eureka, COLMO, Clivet, Eureka, KUKA, GMCC, Welling, Linvol, and Wandong.

    The management of over 200+ subsidiaries and 60+ branches on three continents has driven up costs

    • Inefficient management

      More than 200 subsidiaries around the world operating independently, with siloed systems and data invisible to the headquarters. Subsidiary management was inefficient.

      More than 200 subsidiaries around the world operating independently, with siloed systems and data invisible to the headquarters. Subsidiary management was inefficient.

    • Time-consuming communications

      The company had services deployed across three continents. 60 branches had their own O&M teams and worked with more than 10 infrastructure suppliers. As a result, the company's IT department spent more than 3 hours a day in communication with different parties and could not focus on core business.


      The company had services deployed across three continents. 60 branches had their own O&M teams and worked with more than 10 infrastructure suppliers. As a result, the company's IT department spent more than 3 hours a day in communication with different parties and could not focus on core business.


    • High costs

      The IT informatization cost was as high as CNYX0 million per year because of redundant assets and inconsistent data standards.



      The IT informatization cost was as high as CNYX0 million per year because of redundant assets and inconsistent data standards.



    Orange Flexible Engine worked with Huawei Cloud to develop an efficient management and O&M solution

    Orange Flexible Engine helped Midea deploy its services at European public cloud sites and the Huawei Cloud Hong Kong site. With the Cloud Alliance solution, Midea's services have been deployed across continents with a single supplier, a single customer interface, a single contract, and a single support channel, which keep infrastructure management around the world simple. With high-quality networks around the world, Orange has connected the cloud with Midea's business systems and provided efficient O&M and management services, so that Midea could focus on its core business and innovation. Orange has also provided after-sales support and dedicated local support to help Midea improve the O&M efficiency of its infrastructure and services.

    Customer Benefits

    • Management

      Global resource data at a glance, data and reports updated in real time

    • Communications

      Dedicated local language services reduced communications costs by 80%.

    • Costs

      O&M and management costs have been reduced by 40%.